Сагсан бөмбөгийн домогт тоглогч Леброн Жеймс карьерынхаа 24 дэх улирлыг Филадельфиа Севенти Сиксерт өнгөрүүлэхээр болсноо албан ёсоор зарлав.
“Topps” компани Леброн Жеймсийг Филадельфиа Севенти Сиксерсийн өмсгөлтэйгээр дүрсэлсэн анхны гарын үсэгтэй картынхаа тусламжтайгаар энэхүү шилжилтийг олон нийтэд анхлан мэдээллээ. Энэ нь тоглогчийн багийн шилжилтийг арилжааны картын тусламжтайгаар зарласан анхны тохиолдол болж байна. Филадельфиа Севенти Сиксерсийн удирдлагуудын зарим хэсэг нь Леброн Жеймсийн шийдвэрийн талаар олон нийтийн сүлжээнд мэдээлэл гарахаас хэдхэн минутын өмнө мэдсэн гэдгийг эх сурвалжууд онцолжээ.
Леброн Жеймс өнгөрсөн долоо хоногт Нью-Йорк хотод болсон “Fanatics Fest” арга хэмжээний үеэр Филадельфиа Севенти Сиксерсийн багтай холбоотой “үйл явцад итгэ” гэх алдартай уриаг хэд хэдэн удаа ашигласан нь ирээдүйн шийдвэрийнх нь илрэл байв. Түүний шинэ өмсгөлүүд худалдаанд гарахаас 90 минутын өмнө “Topps Now” карт худалдан авах боломжтой болсон бөгөөд азтай нэгэн цуглуулагч Леброн Жеймсийн гарын үсэгтэй цор ганц хувилбарыг хүлээн авах юм.
Леброн Жеймс 2024 оны нэгдүгээр сард “Topps” компанитай онцгой эрхтэй гэрээ байгуулсан бөгөөд үүнээс хойш тэрээр өөрийн картуудад зориулсан тусгай тэмдэг болон гарын үсгийнхээ загварыг өөрчлөөд байсан билээ. Өмнө нь Кэвин Дурантыг Хьюстон Рокетс руу солигдох үед ч “Fanatics Fest” арга хэмжээний үеэр шууд дамжуулалтаар мэдээлж байсан удаатай.
Дэлгэрэнгүй эх сурвалжийг харах
Эх сурвалжийг нээх ↓
Topps, the Fanatics-owned trading card company, hopped into the NBA newsbreaking business Friday morning. It announced that LeBron James would be signing with the Philadelphia 76ers via a social media post displaying James’ first autographed trading card in a 76ers uniform.
Timestamps on the posts from James, Topps’ X account post and ESPN’s Shams Charania all popped at 11:30 a.m. ET. But users received Topps’ post notification first, indicating Topps sent its post seconds before the others. It’s particularly of note because parts of the Sixers organization were apparently surprised by James’ decision, with a team source close to the process telling The Athletic that they did not learn of his choice to accept their offer until minutes before the social media alerts.
BREAKING: LeBron James is joining the Philadelphia 76ers for his historic 24th NBA season.
LeBron makes it official by signing his first ever 76ers trading card.
One collector who purchases the base edition will receive this 1-of-1 autograph. pic.twitter.com/x9aBBFjVwX
— Topps (@Topps) July 24, 2026
According to the company, this marks the first time a player move has ever been announced via trading card.
The Topps Now card was available for purchase 90 minutes before James’ No. 23 jerseys became available through the Fanatics website and the team’s official online shop (which is operated by Fanatics). Topps Now cards are sold individually and only available for purchase from the company’s website for three days before they are distributed. One randomly selected customer who purchases the base card will get a one-of-one version of the card autographed by James instead.
The topic of James’ decision came up multiple times during his panel discussions at Fanatics Fest in New York last week — once on July 16 in a podcast with Tyrese Haliburton and on July 17 during James’ live episode of “The Shop.” In the latter, James used the phrase “trust the process” multiple times, a reference to a slogan tied to the 76ers’ rebuild around Joel Embiid.
Fanatics CEO Michael Rubin was previously a minority owner of the 76ers but sold his stake in 2022.
Why LeBron James chose the Philadelphia 76ers
Joe Vardon and Jeshua Kidd
Last year, Kevin Durant happened to be on a panel during the final day of Fanatics Fest when news broke that he had been traded to the Houston Rockets. Interviewer Taylor Rooks announced the deal in real time, bringing a wry smile to Durant’s face.
James signed an exclusive trading card and autograph rights deal with Topps (owned by Fanatics) in January 2024 that came into action once the company regained the exclusive license to produce NBA trading cards in late 2025. Since then he’s worn a number of custom patches for the brand (including one to commemorate his historic 23rd season in the NBA), that will be included in future Topps cards. He also added a crown to his signature on some Topps cards.
— Tony Jones contributed reporting from Philadelphia.
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