Английн Премьер лигийн аварга Арсенал клубийн шинэ өмсгөл нь “Arsenal State of Mind” уриан дор бүтээгдсэн бөгөөд Адидас брэндийн энэхүү загвар нь багийн түүхэн дэх дурсамжтай мөчүүд болон бэлгэ тэмдэг болсон аянга хэлбэрийн графикийг шинэчлэн шингээжээ. Шинэ өмсгөлийн танилцуулга богино хэмжээний кинонд жүжигчин Адвоа Абоа тэргүүтэй алдартнууд болон Каи Хаверц, Нони Мадуэке, Мартин Субименди, Эберечи Эзе, Алессия Руссо, Габриэл Мартинелли зэрэг тоглогчид гол дүрийг бүтээжээ.
Довтлогч Каи Хаверц шинэ өмсгөлийг маш сайхан болсон хэмээн сайшаасан бөгөөд найруулагч Фх Гоби тоглогчид болон төсөлд оролцсон хүмүүсийн хандлага маш мэргэжлийн бөгөөд найрсэг байсныг онцолсон байна. Тус өмсгөлийг клубаас албан ёсны онлайн дэлгүүрээрээ дамжуулан худалдаалж эхэлсэн бөгөөд энгийн реплика өмсгөл 85-90 фунт стерлинг, харин тоглогчийн өмсгөл 120 фунтээс эхлэн зарагдаж байна.
Арсенал баг наймдугаар сарын 16-нд Уэмбли цэнгэлдэх хүрээлэнд Манчестер Сити багтай Коммьюнити Шийлд цомын төлөө тоглох бол наймдугаар сарын 21-ний өдөр өөрийн талбайдаа Ковентри Сити багийг хүлээн авч Премьер лигийн шинэ улирлын нээлтийн тоглолтоо хийнэ.
Дэлгэрэнгүй эх сурвалжийг харах
Эх сурвалжийг нээх ↓
Reigning Premier League champions Arsenal have unveiled their new Adidas third shirt as part of the club’s kit for the 2026/27 season.
The release, which was announced in August, means the Gunners will play in yellow for the first time in five seasons, with forward Kai Havertz offering his seal of approval while calling the kit “very cool”.
An accompanying film features stars including model and actress Adwoa Aboah and players Noni Madueke, Steph Catley and Martin Zubimendi.
Eberechi Eze, Alessia Russo, Gabriel Martinelli, Olivia Smith, Piero Hincapie and Chloe Kelly are among the figures to have played a key role in the launch.
Arsenal third kit 2026/27 full design details
The kit is inspired by the club’s ‘Arsenal State of Mind’ slogan, which aims to combine “creativity, joy and belonging” with landmarks, familiar faces and memorable moments from club history.
An updated version of the club’s lightning graphic is part of the fabric, described as a “contemporary expression of a symbol that has long been woven into Arsenal’s story”.

“The idea was that when you face adversity, it’s a way of always seeing the positive side in every situation, to overcome it with a fun twist,” said filmmaker Fx Goby, describing the concept of the slogan to Arsenal’s official channels.
“[Arsenal] wanted to build a film together; a little story where we could see several situations where you face an obstacle and then instead of choosing to be angry or mad, you just try to make something positive out of it.
“That’s what guided the whole process for the story we wrote together.”

How to buy Arsenal 26/27 third kit
The kit is available from Arsenal’s online shop. “She’s amazing,” Goby said of Aboah, who has appeared on the cover of British Vogue.
“I knew her and, when we started putting some names down and thinking ‘okay, who could be the perfect person for this project?’, she came first very, very quickly for many reasons.

“She’s an Arsenal fan, so that was important. She’s beautiful but she’s also a great actress and she’s got a very iconic face.
“It was important that we could translate that face into animation and we could recognise her instantly. It was perfect because she embodied everything that we needed for this project.”

How much does the 26/27 Arsenal third kit cost?
The women’s and men’s Arsenal replica shirt is £85 or £90 for a long-sleeved version, while the authentic versions start at £120, with personalised or player names and numbers available at an additional cost.
Youth shirts start at £60. A baby kit is available for £40. The shorts cost between £30 and £38.

Accompanying socks cost between £16 and £20. A range of other clothing and items in the third-kit colours are available, including bags and footballs.
Goby called Arsenal’s players “really cool” during their modelling duties. “It was a big day and they had a lot of shoots that day,” he revealed.

“They were just super sweet, super loving, very pro, very kind. Martin [Odegaard] is a little bit shy, so he spoke in Spanish to me, and then everybody was like ‘oh, Martin speaks Spanish?’
“[They are] very, very lovely people – really super sweet. It was funny because I don’t know all the players very well, so I’m not as starstruck as other people in the team.”

When does Arsenal’s 2026/27 Premier League season start?
Arsenal face Manchester City in the Community Shield at Wembley Stadium on August 16 at 15:00 BST (10:00 ET / 07:00 PT).
Mikel Arteta’s team host the first match of the Premier League season against promoted visitors. Here are the key details.
| Date | Opponents | BST start time | ET | PT | UK TV channel |
| Fri, Aug 21 | Coventry City (H) | 20:00 | 15:00 | 12:00 | Sky Sports |

