Тус компани тоглоомын хөгжүүлэлтийн чиглэлээ өөрчилж, зах зээлийн сорилтуудтай холбоотойгоор ийм шийдвэр гаргажээ.
Rovio компани гар утасны Sonic Blitz тоглоомоо цуцалсны дараа Копенгаген дахь студиэ бүрмөсөн хаахаар болсон байна. Одоогоор ажлаас халагдах үйл явц үргэлжилж байгаа тул нөлөөлөлд өртсөн ажилтнуудын тодорхой тоог хараахан зарлаагүй ч уг төсөл дээр ойролцоогоор 20 хүн ажиллаж байжээ. Ажлаасаа гарч буй ажилтнуудад Rovio компани шинэ ажилд ороход нь туслах зорилгоор дэмжлэг үзүүлэхээ мэдэгдсэн байна.
Rovio-гийн Гүйцэтгэх захирал бөгөөд Sega West-ийн COO Александр Пеллетье-Нормандын тайлбарласнаар, тус компани хөгжүүлж буй тоглоомууд болон үйл ажиллагаа явуулж буй байршлаа оновчтой болгох шаардлагатай байгаа аж. Sonic Blitz нь цаасан дээр сайн төсөл мэт харагдаж байсан ч тоглогчдын оролцоо, тоглоомыг удаан хугацаанд сонирхох хандлага нь хүлээлтэд хүрээгүй байна. Уг тоглоом нь 2025 онд Филиппин болон Бразилд туршилтын хувилбараар нээлтээ хийсэн ч өнгөрсөн сард серверүүдээ бүрмөсөн хаажээ.
Sega компани 2023 онд Rovio-г 776 сая ам.доллароор худалдан авсан боловч санхүүгийн үр дүн нь анхны төлөвлөгөөнөөс доогуур гарсан байна. Тухайлбал, энэ оны эхээр Sega компани Rovio-гийн худалдан авалттай холбоотой 200 сая ам.долларын алдагдлыг бүртгэжээ. Үүнээс гадна, Sega-гийн зүгээс Rovio-гийн Beacon технологийг өөрийн гар утасны тоглоомуудтай нэгтгэхэд бэрхшээл тулгарч байгааг онцолсон байна.
Дэлгэрэнгүйг эх сурвалжаас харах
↓Эх сурвалжийг нээх ↓
Rovio has closed its Copenhagen studio after cancelling its mobile title Sonic Blitz.
A spokesperson told Mobilegamer.biz that, as the redundancy process is ongoing, they cannot confirm the exact number of staff affected. However, approximately 20 employees were working on Sonic Blitz.
“The decision to discontinue our operations in Copenhagen has been extremely difficult,” the spokesperson said. “We fully recognise the impact this has on our team, especially given the ongoing challenges within the broader games industry.”
“For team members who we cannot allocate to a new project within Rovio, we will provide a comprehensive transition package, including dedicated outplacement services and wellbeing support to assist them in securing their next career opportunities.”
Rovio CEO and Sega West COO Alexandre Pelletier-Normand said that it “need[ed] to concentrate our bets both in terms of the games that we’re making and where we’re making them.”
“When [Sonic Blitz] was introduced into the brand, we felt that this was a great addition and one that could please the Sonic fandom,” he said.
“That was the hypothesis. And in mobile, it looks great on paper, and then you just need to validate it, and it seems that retention hasn’t been really good for us, which is one of the first steps. We need to see people engage with the game for a long period of time.”
Pelletier-Normand continued: “I still am convinced that there is a way to reach more players on mobile with Sonic, it turns out that it’s much more complicated than I think both Sega and Rovio thought. We’re still very proud of the game, very proud of what the team achieved, but it didn’t work.”
Sonic Blitz soft launched in 2025 in the Philippines and Brazil, but was shut down last month. Rovio stated that this decision was part of a “broader change” at the studio.
“We want to be clear that this decision is not a reflection of the passion, creativity or effort that went into making Sonic Blitz, nor the amazing support we received from our community throughout the development of the game,” the developer said.
Sega acquired Rovio for $776 million in 2023. Earlier this year, Sega reported a $200 million impairment on the acquisition cost after profitability “fell below the initial forecast.”
Sega reported challenges integrating Rovio’s Beacon technology with its own mobile titles.
“We found that the operational and marketing methods and approaches significantly differ from Rovio titles and new mobile games are yet to fully exploit Beacon,” said Sega CEO Haruki Satomi.
“Consequently, we have unfortunately not achieved the level of results that had been expected prior to the acquisition.”
