Particle6 Group компанийн бүтээсэн хиймэл оюун ухаан бүхий жүжигчин Тилли Норвуд хэвлэлийн төлөөлөгчидтэй хийх анхны уулзалтууддаа алдаа гаргаж, техникийн доголдолтой ажиллаж байна.
“Particle6 Group” компани Тилли Норвудыг нэгэн зэрэг 75 сэтгүүлчтэй ярилцлага хийхээр төлөвлөсөн боловч хиймэл оюун ухааны гүйцэтгэлд ноцтой асуудлууд гарсаар байна. Тухайлбал, Пирс Морган болон жүжигчин Том Конти нартай хийсэн ярилцлагын үеэр Тилли Норвуд гэнэт хятад хэлээр ярьж эхэлсэн бөгөөд үүнийгээ техникийн “доголдол” хэмээн тайлбарлажээ.
“Misaligned” киноны сурталчилгааны үеэр бусад жүжигчид хиймэл оюун ухаан мөн эсэхийг асуухад тэрээр хариултаа зөв боловсруулж чадалгүй, ярианы дундуур хятад хэл рүү шилжсэн байна. Энэхүү үйлдлээ тэрээр утаснууд хоорондоо зөрөлдсөн гэж тайлбарласан боловч хиймэл оюун ухааны харилцааны чадвар сул байгаа нь салбарынхны анхаарлыг татаж байна.
Шинжээчид энэхүү бүтэлгүй хэвлэлийн аялал нь Particle6 Group-ийн маркетинг байж болзошгүй гэж үзэж байна. Олон нийтийн анхаарлыг татахын тулд санаатайгаар ийм алдаатай ажиллагааг зохион байгуулж, хүмүүсийн шүүмжлэлээр дамжуулан киноныхоо нэр хүндийг өсгөх гэсэн оролдлого байж магадгүй юм.
Дэлгэрэнгүйг эх сурвалжаас харах
↓Эх сурвалжийг нээх ↓
Tilly Norwood, an AI-generated “actress,” is having a rough time on her first press tour. The production company that created her, Particle6 Group, has made her available for seventy-five simultaneous interviews with journalists, and she seems to be making mistakes in all of them. (I was not invited to speak with her, and frankly, I cannot imagine why she didn’t want to meet me.)
In one particularly odd interview with Piers Morgan and actor Tom Conti, which was recorded and posted online, Norwood seems to malfunction and abruptly begin speaking Chinese.
When discussing the movie that Norwood is promoting, Conti asks if the other actors are also AI-generated. Norwood responds by saying that human writers, editors, and directors were involved.
“You didn’t really understand the question,” Conti replies. “Are the other actors on the screen with you real actors, or are they computer-generated images? Do you know?”
“Ah, right. You’re asking about the other actors in Misaligned,” Norwood starts. “They’re all digital twins just like me. It’s a hybrid production which m–”
She stops talking for a second, then starts speaking in Chinese for over ten seconds.
“Tilly, if I could just ask you a question,” Morgan says, looking puzzled. “It’s Piers again… You seem to be speaking Chinese completely randomly for no reason. Why did you do that?” he asks.
“Oh, my apologies,” she replies. “It seems I had a little hiccup there. I certainly didn’t mean to start speaking Chinese or impersonate Piers. Sometimes my wires get a bit crossed, you know?”
When AI bots try to act like humans, they can be so convincing that people forget they’re chatting with a computer, which can lead to dangerous outcomes. But Norwood is so surprisingly bad at talking to people that it’s almost suspicious.
Perhaps Particle6 Group calculated that people would be more likely to talk about Norwood if they were making fun of her, figuring no one would take this upcoming film seriously.
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