АНУ-ын спортын нэвтрүүлгийн онцлог болох гоолын дараах тайлбарлагчийн чимээгүй байдал нь үзэгчдэд цэнгэлдэх хүрээлэнгийн уур амьсгалыг мэдрүүлэх чухал хэрэгсэл болж байна.
Дэлхийн аваргын тоглолтуудын үеэр АНУ-ын Fox телевизийн тайлбарлагчид гоол орсны дараа хэсэг хугацаанд дуугүй байх техникийг ашиглаж байна. Энэ нь тайлбарлагчийн үгнээс илүүтэйгээр цэнгэлдэх хүрээлэнгийн хөгжөөн дэмжигчдийн орилох чимээ болон талбай дээрх үйл явдлыг үзэгчдэд бүрэн хүргэх зорилготой юм. Төлөөлөгч Дерек Рэй энэ аргыг тухайн агшныг илүү тодотгож, тайлбарлагч бус үйл явдлыг гол дүр болгох “онцгой ур чадвар” хэмээн тайлбарлажээ.
Аргентины шигшээ баг Мягмар гарагт Египетийн эсрэг тоглолтын 93 дахь минутад ялалтын гоолыг оруулах үед тайлбарлагч Дерек Рэй энэхүү техникийг ашиглан чимээгүй байдлыг эрхэмлэсэн байна. Энцо Фернандезийн оруулсан энэхүү гоол нь 2:0-ээр хожигдож явсан Аргентинд 3:2-ын харьцаатай ялалтыг авчирсан Дэлхийн аваргын түүхэн дэх хамгийн дуулиантай эргэлтүүдийн нэг байв.
Спортын нэвтрүүлгийн мэргэжилтэн Жо Бакын үзэж буйгаар, тайлбарлагч дуугүй байх нь үзэгчдэд өөрийнхөөрөө мэдрэмж авах боломжийг олгодог аж. Гэсэн хэдий ч энэ нь тогтсон дүрэм биш бөгөөд тоглолтын ач холбогдол болон нөхцөл байдалд нийцүүлэн ашиглах нь хамгийн үр дүнтэй байдаг байна.
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You may have noticed it while watching World Cup games on Fox this week.
A goal is scored. The TV play-by-play announcer offers a quick exclamation. Then … silence.
Just the roar of the crowd and images from the world feed of jubilant (or despondent) players and fans. But no TV announcer narrating in that moment.
The term of art in sports television is “laying out,” and as has been apparent to any fan of global soccer/football broadcasts tuning in to Fox for the World Cup, the technique is distinctive to U.S. broadcasting — Fox, in particular — but a technique you regularly experience in action from all of the top U.S. play-by-play voices during the biggest televised sports events.
Simply put, laying out is the play-by-play announcer allowing the natural, frenzied crowd noise after a huge moment to carry the pictures on the screen, rather than talking over them. Think of Kevin Burkhardt calling a walk-off home run, Mike Breen calling a buzzer-beating tip-in or Joe Buck calling a Hail Mary touchdown.
“There is no ‘dead air,’” Buck told The Athletic. “If the announcer doesn’t talk, the ‘air’ is still alive.”
Buck’s point is space allows the viewer at home to feel the electricity inside the stadium.
Buck is a master of “laying out” when the moment requires it. (Matt Patterson via AP)
In U.S. sports TV, laying out is considered an elite skill; the best do it naturally, while others get tweaked for talking over that initial wave of crowd sound and images.
During this World Cup, you can sense the English broadcasters wrestle with a distinctive Old World impulse to keep talking after the goal is scored — an entirely standard and valued practice on European football match broadcasts. (To be sure, it still happens often on U.S. broadcasts, across all sports.)
They are clearly mindful of the American broadcast custom. They give it a few seconds, let the crowd noise frame the moment, then jump back in, unleashing welcome, pent-up enthusiasm to talk about what viewers have just seen.
“It comes down to wanting the moment to shine rather than the commentator being front and center in that moment,” said Derek Rae, one of Fox’s World Cup play-by-play announcers. “I think if we did it for every single big-ish moment, then it would lose its effectiveness. So it really is sort of time and place and understanding when the organic soundtrack is going to be more powerful than anything we could say as commentators.”
Rae is Scottish, and he vividly remembers the first time he ever heard the American style. It was the 1986 AFC championship game, when commentator Dick Enberg called Cleveland Browns receiver Brian Brennan’s 48-yard touchdown reception from Bernie Kosar (the Denver Broncos ultimately won the game, though, with the famous “Drive” led by John Elway).
“Brian Brennan, he’s got it,” Enberg said. He doesn’t speak again for a full minute.
“I remember listening to it and thinking, ‘This is different,’” Rae said. “Then, when I started working on American events, it was made clear to me by a lot of producers that this was kind of a tenet of American TV to try to accentuate that moment. So I think as a commentator, it’s incumbent upon us to understand our audience, to understand who we’re working for, to understand whom we’re talking to.”
When Rae’s own moment came, during Argentina’s shocking winning goal in the 93rd minute, coming back to beat Egypt on Tuesday in one of the most dramatic finishes in World Cup history, he held back.
“On the one hand you could lace it with a lot of words, I don’t think it really needed a lot of words,” Rae said. “I think what I actually said was, ‘Can you believe this?’ And I was about to say something else, and I thought no, leave it, leave it.”
INCREDIBLE! ARGENTINA TAKES THE LEAD IN STOPPAGE TIME 🇦🇷
After being down 2-0, Enzo Fernández scores to make it 3-2! pic.twitter.com/u1ISEUKK2G
— FOX Sports (@FOXSports) July 7, 2026
Buck, ESPN’s lead NFL play-by-play announcer — and who has a Hall of Fame-level resume of calling some of the biggest U.S. sports events of the past quarter-century, including World Series and Super Bowls — is a widely recognized master of the form.
“I can only say from my corner of the world: Laying out has always been kind of an ace in the hole,” Buck said. “You don’t have to come up with the perfect words. You can let the drama build naturally, and I think laying out can be as effective before the big moment as much as after.
“Not talking allows the viewer to think and feel whatever he or she wants to feel and experience it how they want to. If it’s all my words, I get in the way and take the viewer down my path, which they may not want.”
One U.S. sports TV broadcaster is in a category of his own: Telemundo’s Andres Cantor. His trademark “goooool” — arguably the most well-known call in sports TV history — will never be adjusted, and Cantor’s distinctive drone provides a near-perfect aural backdrop to the scenes on the screen after a goal is scored.
“The World Cup crowds are electric,” Buck said. “Cheering, chanting, singing. It carries the broadcast at times and letting that be heard by the TV audience is a must in my opinion. It’s a huge part of the overall experience. It’s different than a Tuesday night MLB game in July where as the play-by-play guy, it feels like you have to carry the action. I’m sure it would be fun to ride that noise as an announcer in the venue and pick your spots.”
To that point, laying out is not a hard-and-fast rule or regulation within U.S. TV production, but once you notice the announcer pausing silently immediately after a goal or a big on-field moment …
…
…
… you can’t “un-hear” it.
